9.10.2008

3G's - Three G's - Branding & Marketing




This is one of our clients we just completed. This was a rebranding campaign for a human resources company called Three G's ( 3G's ). We helped research this 30-year-old company to find new ways to modernize them to match their success. We modified their name to a numeric name from "three" to "3" and developed a new tagline to "Over 3 Decades of Success." We used gold tones with shine to give the feeling of prestige and honor which they definitely deserve. 3G's was a great project, matching the great team there. As always, let us know what you think.